Every year, more than 62,000 Ohio residents are diagnosed with cancer, and nearly 25,000 of these cases are fatal. To support efforts to raise funds for cancer research and recognize those who have been affected by this deadly disease, AKHIA, Public Relations & Marketing Communications, is participating in the city of Hudson’s Relay for Life event.
Relay for Life is an event backed by the American Cancer Society and held in local communities across the country to celebrate the lives of people who have battled cancer and remember loved ones lost. At the 24-hour event, teams take turns walking or running around a track to signify the continuous fight against the disease. AKHIA represents one of 42 teams participating this year.
In addition to bringing people together to celebrate, remember and fight back, Relay for Life also helps raise much-needed funds and awareness to help the American Cancer Society continue its research efforts to find a cure for cancer. AKHIA has a corporate goal to raise $3,000 to support this cause.
With a team theme of “greek,” AKHIA plans to raise money through a benefit event, on-site fundraising and personal outreach to family and friends.
“AKHIA is very excited to participate in this year’s event, and we’re really hoping to make an impact raising awareness and funds for the American Cancer Society,” said Jan Gusich, president. “We’re planning some creative ways to do this, including a Twitter event, Olympic-style games and fun costumes.”
About AKHIA
Founded in 1996, AKHIA, Public Relations and Marketing Communications, has offices in Hudson, Ohio and Atlanta, Georgia. The 24-person organization was founded on a philosophy of message integrity and best in class account service. Today, that philosophy remains in the form of the agency’s dedication to strategic execution for its 30 clients spanning a wide range of industries in the business-to-business, service and consumer sectors.