By: Katie Rush
Flashback to third grade. I had just finished reading my first favorite book, Charlotte’s Web, when my class was assigned to write a short story. We were able to write the story on just about anything as long as it included some pictures and some dialogue. One week and 11 pages later, I proved I had a much greater knack for the dialogue than the pictures. I wrote page-long conversations between two spider sisters who were separated at birth (I also used to watch the Parent Trap a lot). I even asked my mom to take the story and get it bound because a staple in the top left corner simply did not seem adequate for my first novel.
When I learned how to write a screenplay three years later, I spent an entire summer on my grandma’s new computer writing a movie inspired by an episode of Dawson’s Creek. And finally, after those pieces began to collect dust in my memories box, in high school I began to write for the newspaper.
The idea of molding a career around my love and talent for writing became a more common conversation as I grew older, but as I continue to explore many different types of writing styles I realized what I’ve always loved and succeeded at is communicating thoughts, ideas and feelings.
It seems simple to be a successful and effective communicator, just express yourself clearly! However, more often than not, communicating is about listening, and at an agency or PR firm, our job is to create successful communication for our client. To do this, we have to listen to their wants, but more specifically, we must listen for their needs.
Many people I know majoring in public relations found themselves on this path due to their aspirations to become a writer, including myself. Over the years I have realized that although writing has always been my favorite form of connecting with people, what I really wanted to be when I “grew up” was a great communicator.
What inspired you to work in the communications industry?