Hi everyone!
This is a round-up of some of the stories you may have missed over the past two weeks that affect the marketing and communications industry and the clients and companies we serve. Enjoy and I hope to see you back here in two weeks!
- If you missed it, the U.S. is projected to add 250,000 manufacturing jobs in the next two years. That’s big news for a lot of reasons. One is your employer brand and recruiting/retention strategy. Coming out of the pandemic we learned these were worth investing in – seems like we might get a do-over as we prepare for the next wave of open manufacturing jobs.
- Breaking news: Hackers are using a network of fake Facebook accounts to target Facebook business accounts. Seems like a good time to revisit your cyber security policy, including insurance, plan and crisis messaging.
- What’s keeping CMOs up at night? (Log-in needed for the report, but it’s free)Thank goodness I’m not a CMO. Oh, wait…these are things we all worry about!
- Break out of the boring with these 10 types of video. Sometimes we need to be reminded that videos can be fun!
- What can we learn from Cartridge World? A lot, apparently. Read how (checks notes) Cartridge World manages to thrive in this business environment!
- Want to live longer? Be less stressed? Be happier? You just need to pass these 8 tests. Sounds like an Indiana Jones plot.
- Four reasons you need to create a LinkedIn Newsletter. I’m convinced. Watch for a version of ‘ben thinking’ to start appearing on LinkedIn. (and here it is!!!)
- This week’s ONE AI story: How are marketers using it? Reminder, if you want more AI stories you have to visit/sign-up for the AI round-up blog.
- For the pod squad…The Marketing AI show. Elon Musk, Google Duet, Mustafa Suleyman and more. It’s a good one folks.
Thanks for reading - have a great week!